Cellulite “before and after” pictures on Instagram? 95%+ are fake, don't fall for the smooth operators.

Don’t expert to learn anything useful from most “before and after” cellulite pictures

• Unfortunately, 95%+ of cellulite “before and after pictures” are fake, obviously

• Cellulite "before and after" pictures: Six ways to fake them on Instagram or your website

• 1. Do retouching on Photoshop to remove the cellulite on the "after" photos

• 2. Take fake cellulite pictures with harsh lighting "before" and flattering lighting "after":

• 3. Get some stock “before and after” cellulite pictures from your equipment manufacturer, showing a client treated at the other side of the world

• 4. Use “before and after pics” stolen from legitimate clinics and present them as yours

• 5. The stomach “before and after” photo scam

• 6. Hypnotise your Instagram audience to see change in the “after” photos, where there is absolutely none

• Cellulite cream “before and after” pictures

• Cellulite pictures before and after: The moral of the story is that…

Unfortunately, 95%+ of cellulite “before and after pictures” are fake, obviously

Example of a fake cellulite before and after photo with different lighting before and after

At our clinic we offer the most advanced skin tightening and cellulite technologies and our cellulite / non-surgical bum lift “before and after pictures” are 100% genuine.

Sadly for our industry, this is not the case for the majority of clinics / salons / practitioners.

Someone trained in photography can easily see that 95% of the so-called “before and after” cellulite pictures on the web and social media are manipulated, aiming to take advantage of the public's ignorance and gullibility.

And the same applies to before and after pics of non-sugical skin lifting, skin tightening, non-surgical butt lift etc.

Unfortunately, it is so easy to be fooled by instagram pictures of C-list celebs "undergoing a non-surgical bum lift procedure" or experiencing an “amazing transformation” with their cellulite.

Above you can see a typical example of a fake “before and after picture”, and below you can read a list of the top six tricks used by unscrupulous so-called “professionals” (even at famous plastic surgeon clinics) to create fake before and after pics.

Learn about those tricks and don’t fall for the smooth operators.

Cellulite "before and after" pictures: six ways to fake them on Instagram or your website

There are many ways for unscrupulous practitioners, salons and clinics to sell their “miracle treatments”.

In fact, if these practitioners showed as much ingenuity in offering a high-quality cellulite / bum lifting treatment as they show in creating fake pictures, they wouldn’t need to use fake pictures in the first place.

Six of those tricks stand out.

1. Do retouching on Photoshop to remove the cellulite on the "after" photos

The use of retouching on celebrity photos may be unethical, but the use of retouched "before and after" photos by salons, clinics and even machine manufacturers is actually fraud.

So if you see photos too good to be true on a website, ask if they can confirm in writing that their photos are not retouched.

Some practitioners manipulate their before and after pics with ridiculously obvious "soft focus" filters applied on the "after" pictures and those still attract gullible people to fall for them on instagram and other social media.

Even teenagers apply more subtle filters on their selfies than some of those practitioners.

It is just so sad and pathetic…

2. Take fake cellulite pictures with harsh lighting "before" and flattering lighting "after":

This is by far the easiest trick as you don’t need any photoshop skills - you just need to move the light a bit or use downlight before and full frontal flash light after. This is the trick we used on the picture above.

This trick may not employ Photoshop wizardry, but it it is as devious and misleading for the consumer as retouching.

Again, beware: if you see photos too good to be true on a website, ask if they can confirm in writing that their photos are taken with identical lighting "before and after". Or simply ask an experienced photographer to have a look at the photos - they can immediately tell the difference in two seconds.

As mentioned above, the most common trick is to:

• use a “downlight” (ceiling spotlight) for the “before picture” (the same lighting found in changing rooms, which is very unflattering

• and then use a camera mounted flash for the “after picture”, which is full frontal lighting with no shadows, and therefore very flattering

In this way you don’t even need to provide your “miracle treatment” to your model. You can simply eliminate the cellulite in two minutes by switching on the flash on your camera.

Smart, uh?

And if you thought this is a trick only small-time therapists exploit, it would be useful to know that even big cellulite equipment manufacturers use such pictures, provided by famous cosmetic surgeons they work with (what about that Hippocratic oath)?

It’s that bad…

Now, being tricked for anything between £300 to £3,000 to have treatments based on fake “before and after” photos is bad enough.

But imagine the poor practitioners / clinic owners who get tricked by such pictures to buy useless £30,000-£120,0000 equipment.

I was shown such fake pictures by equipment distributors and manufacturers several times, and I get really angry when someone tries to get my hard-earned £30,000-£120,000 with fake “before and after” cellulite pictures.

It’s disgraceful.

Thankfully, I used to be a photographer and can recognise a fake “before and after” picture literally in a second. Plus, of course, I know cellulite equipment science inside out, so such people have no luck with me.

They can sell their machines to the “miracle providers” on instagram with the fake before and after pics. They deserve each other.

3. Get some stock “before and after” cellulite pictures from your equipment manufacturer, showing a client treated on the other side of the world

Treatment quality varies widely from clinic to clinic, even if the exact same equipment is used, due to variations on:

• Therapist training and experience

• Focus of the clinic on treatment results vs maximum profitability

So using manufacturer-provided photos means absolutely nothing about the expertise and results offered at a specific clinic.

4. Use “before and after pics” stolen from legitimate clinics and present them as yours

We regularly see our genuine cellulite before and after pictures stolen and used on godforsaken websites, facebook/instagram profiles, youtube/tiktok videos as proof of the amazing results those practitioners / salons owners produce with £2,000 machine equipment!

And we regularly take down their pages as copyright infringement.

To be honest, the biggest crime here is not that they stole our pictures, the biggest crime is the fraud these people commit against their own clients, blatantly lying to them about the results they can produce.

5. The stomach “before and after” photo scam

This is a really common and a dead-easy “before and after” scam to perpetrate.

• Get your model to take a deep abdominal breath, pushing the stomach out, and hey presto you have your “before” photo

• Then ask your model to pull their stomach in and there is you “after” pic

And then you can sell your overpriced £800 “miracle” treatment, which eliminates “stomach fat” in one session, to the naive, the shallow and the gullible.

Have you noticed that most “fat removal” treatments are specifically for stomach fat? There is a reason for this and now you know it.

This trick is routinely used by non-surgical fat removal machine manufacturers, because all it requires is a little air in the lungs to perpetrate as that excess lung air is literally untraceable.

The world we live in…

6. Hypnotise your Instagram audience to see change in the “after” photos, where there is absolutely no change

That’s by far the easiest trick to fool your clients. No need to resort to anything “unethical”. You just hypnotise them with BS.

Sounds unbelievable, but certain smooth operators post “before and after pictures” where there is no visible change between the “before” and the “after” picture.

But with captions such as “look at the amazing transformation on my client’s cellulite”, some naive people are hypnotised enough to leave enthusiastic comments such as “OMG, OMG, this is amazing, you are a miracle worker, I want it so bad”!

As I said, it sounds difficult to believe it, but it does happen. A LOT. Just check a few Instagram accounts and see the reactions.

It’s so ridiculous.

Cellulite cream “before and after” pictures

On this article we focused on fake before and after pictures after cellulite treatments, but the same issues apple to cellulite cream before and after pictures.

The same tricks are used, plus one more: fake satisfaction guaranteed and fake free returns.

In fact, with cellulite creams sometimes the claims are monstrous, with crazily exaggerated before and after pictures, combined with a satisfaction guarantee promise, which is never fulfilled (you ask for your money back and you get blanked).

Of course, there cannot be a “guaranteed satisfaction” with cellulite reduction, simply because the cream or treatment provider has no control over the client’s lifestyle, genetics and overall state of health, which can easily undermine the effect of any treatments/creams.

But if you are never going to offer money back, why not make such offers, right?

Cellulite pictures before and after: The moral of the story is that…

…unfortunately there are a lot of unscrupulous and a lot of naive people in this world, and social media is a great place for them to find each other.

Don’t be one of them:

• Look for the above six tricks in any before and after pics and additionally don’t just depend on photos to decide about a treatment

• Look at overall reputation, check reviews, check press coverage, check published research papers, go there to ask questions and then use your common sense to decide about which clinic to choose

• Learn more how to choose a cellulite treatment here.